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Primal Strength

Primal Alpha Precher Curl Bench
In Stock
Brand: Primal Strength Model: PFS-PS-060
Primal Alpha Precher Curl Bench The Primal Strength Commercial Preacher Curl Bench is a heavy duty commercial grade preacher curl bench designed for gyms, PT studios and sport centres. The curl pad is angled and has been ergonomically designed to ensure the users arms are at the perfect angle to isolate the biceps. The seat is adjustable to ensure the correct user height. The Primal Strength Commercial Preacher Curl pad is rounded at the top for maximum comfort and both the main pad and seat pad are double stitched and re-enforced to ensure the pads are durable in the toughest commercial environment. The bench is backed with a lifetime frame warranty and six months consumable parts warranty. Features: Ergonomically Design Pad for the Perfect Curl Angle Adjustable Seat Height Low-Height Bar Catcher Allows Full Range of Motion Heavy-Duty Commercial Steel Frame Double stitched Premium Pads..
€509.84
Ex Tax:€414.50
Primal HIIT Climbmill
In Stock
Brand: Primal Strength Model: PFS-PS-141
Primal HIIT Climbmill The Primal HIIT Climbmill is a light-commercial compact stair mill . Designed for PT Studios, private Gyms, Schools, Hotels and homes, the Climbmill has an electronically controlled alternator, which lets the brake and drive chain precisely control the stair speed allowing a wide range of users to exercise smoothly and use the variety of inbuilt programs. The Primal HIIT Climbmill has a step surface of 22.5cm by 42.5cm wide and has six revolving staircase 15cm deep steps. The adjustable speed allows users to comfortably hill climb or speed the steps up for an intense HIIT workout. The Climbmill comes with a large Blue LCD display console pre-programmed with over 25 motivating workout combinations, to help keep work-out routines fresh and interesting. It allows users to track activity, providing feedback including total workout time, calories burned, Watts produced and, of course, floors climbed. The Primal HIIT Climbmill has contact heart rate sensors on the handrails, and is Polar® chest strap compatible, allowing users to continuously monitor heart rate for optimal results and safety. The Climbmill has been designed and produced by the industry leading company behind Stairmaster. Warranty- Home 2 years Parts and labour, Light Commercial (3 hours use non-fee paying) 1 Years parts and labour..
€3,499.99
Ex Tax:€2,845.52
Primal Strength Alpha Commercial Fitness Elite ISO Chest Press
In Stock
Brand: Primal Strength Model: PFS-PF-010
The Primal Strength Plate-Loading ISO Lever Machines have been engineered to work in the natural motion of the body in order to optimize the isolation of the intended muscle groups. The Machines converge and diverge in a natural, arcing motion, guaranteeing users the maximum muscle contraction whilst providing the safety of a machine to maximize both the benefit and security for users when training. ISO lever plate-loaded machines have many benefits, including: • Independent movement of each machine arm • Converging or diverging range of motion • Safely isolating muscle groups • Maximise weight used whilst applying a natural lifting motion The Alpha Commercial Fitness Elite ISO Chest Press offers a natural and very ‘true’ pressing motion and is a ‘must have’ item for any commercial gym or sports facility. Aside from its aesthetic appeal, the ergonomic and user-friendly design make this a far superior product to any chest press machine on the market. Simply add the weights required, adjust the seat height and you can utilize the machine for a range of chest pressing exercises. As all Primal Strength ISO machines have single levers, you can train using one arm or both to isolate the chest muscles. As the popularity of ISO Lever Machines grows, more and more elite athletes are employing these machines as the training machines of choice. Traditional, fixed-arm chest press machines offer one range of motion however, the Primal Strength version also supports single arm pressing and single arm, side-facing chest presses in additional to the traditional chest press position. As the chest press machine has extended weight pins, the machine can also be loaded for heavy partial reps, which can be performed with maximum safety by users. The Alpha Commercial Fitness Elite ISO Chest Press is an extremely heavy duty and is backed by a lifetime frame warranty. The ISO Chest Press is one of eight Core Primal Strength ISO Machines and the range is perfect for any sports facility or commercial gym. It comes in Matte Nero with premium rip-resistant pads. The quick-release seat allows users to set the machine up quickly to the desired height. 9 Gauge/4mm Commercial Steel ISO Lever, Plate-Loading Machine Unique Quick-Release Seat Adjustment Extended Olympic Weight-Pin Holders for Maximum Load Ergonomically Designed to Move in The Body’s Natural Motion Premium Rubber and Aluminium-Capped Handles HEIGHT: 189cm WIDTH:145cm LENGTH:115cm MAX USER WEIGHT:300kg Plates/150kg User MATERIAL: Steel BRAND: Primal Strength WARRANTY: Lifetime Frame. Full Commercial- Two Years Parts..
€2,199.99
Ex Tax:€1,788.61
Primal Strength Alpha Commercial Fitness Elite ISO Full Back Row
In Stock
Brand: Primal Strength Model: PFS-PF-034
The Primal Strength Plate-Loading ISO Lever Machines have been engineered to work in the natural motion of the body in order to optimize the isolation of the intended muscle groups. The Machines converge and diverge in a natural, arcing motion, guaranteeing users the maximum muscle contraction whilst providing the safety of a machine to maximize both the benefit and security for users when training. ISO Lever Plate-Loaded Machines have many benefits, including: • Independent movement of each machine arm • Converging or diverging range of motion • Safely isolating muscle groups • Maximize weight used whilst applying a natural lifting motion The Alpha Commercial Fitness Elite ISO Full Back Row offers a natural and very ‘true’ row motion. This ergonomic design allows users to achieve a full range of motion whilst isolating and developing the targeted back muscle groups more effectively than any machine on the market. The Primal Strength ISO Full Back Row has been engineered with horizontal and angled grip handles, allowing using to adjust their grip, whereby each grip targets the back muscles in a slightly different motion. As the popularity of ISO Lever Machines grows, more and more elite athletes are employing these machines as the training machines of choice. Simply add the weights required, adjust the seat height and you can utilize the machine for a range of back exercises. As all Primal Strength ISO Machines have single levers, you can train using one arm or both to isolate the back muscles, when using a single arm motion there is an additional support handle. The Alpha Commercial Fitness Elite ISO Full Back Row is an extremely heavy duty and is backed by a lifetime frame warranty. The ISO Full Back Row is one of eight Core Primal Strength ISO Machines and the range is perfect in any sports facility or commercial gym. It comes in Matte Nero with premium rip-resistant pads. The quick-release seat allows users to set the machine up quickly to the users desired height...
€2,299.99
Ex Tax:€1,869.91
Primal Strength Alpha Commercial Fitness Elite ISO Hack Squat
In Stock
Brand: Primal Strength Model: PFS-PS-132
Primal Strength Alpha Commercial Fitness Elite ISO Hack Squat The Primal Strength Plate-Loading ISO Lever Machines have been engineered to work in the natural motion of the body in order to optimize the isolation of the intended muscle groups. The Machines converge and diverge in a natural, arcing motion, guaranteeing users the maximum muscle contraction whilst providing the safety of a machine to maximize both the benefit and security for users when training. ISO Lever Plate-Loaded Machines have many benefits, including: • Full range of depth for both Hack and Power Squat • Converging or diverging range of motion • Safely isolating muscle groups • Maximize weight used whilst applying a natural lifting motion The Alpha Commercial Fitness Elite ISO Power/Hack Squat provides users with a heavy duty, dual use machine, with the option of both a back-supported Hack Squat and a full Power Squat. The ISO Power/Hack Squat has been engineered to provide a full range of motion to isolate and develop the glutes, hamstrings, and quadriceps. This unique machine can be used in a forward-facing position as a traditional, back-supported hack squat to isolate the quads and also in a machine-facing position, where it offers a full-power squat motion. In both exercises, the body operates in an ergonomic and safe squatting motion. The angled footplate allows users to safely squat their maximum weight without having as much pressure on their lower back. The machine’s design allows comfortable use as either a single-leg or dual-leg hack squat. The extended weight-pin holders provide a high, maximum weight capacity and the non-slip, diamond-cut foot plates ensure user safety even when pressing a heavy load. The Alpha Commercial Fitness Elite ISO Power/Hack Squat is an extremely heavy duty and is backed by a lifetime frame warranty. The ISO Power/Hack Squat is one of 8 Core Primal Strength ISO Machines and the range is perfect in any sports facility or commercial gym. It comes in Matte Nero with premium, rip-resistant pads...
€2,299.99
Ex Tax:€1,869.91
Primal Strength Alpha Commercial Fitness Elite ISO Incline Lever Row
In Stock
Brand: Primal Strength Model: PFS-PS-136
The Primal Strength Plate-Loading ISO Lever Machines have been engineered to work in the natural motion of the body in order to optimize the isolation of the intended muscle groups. The Machines converge and diverge in a natural, arcing motion, guaranteeing users the maximum muscle contraction whilst providing the safety of a machine to maximize both the benefit and security for users when training. ISO Lever Plate-Loaded Machines have many benefits, including: • Support Pad for safe, heavy duty rows • Converging or diverging range of motion • Safely isolating muscle groups • Maximize weight used whilst applying a natural lifting motion The Alpha Commercial Fitness Elite ISO Incline Row offers a chest-supported and very natural incline row motion. The ergonomic design allows users to achieve a full range of motion whilst isolating and developing the targeted back muscle groups more effectively than any machine on the market. One of the unique features of the Primal Strength Incline Row is that you can adjust the angle of the handle using the metal, quick release pop pin. This allows users many different angles to row and removes any injury risk, which can often happen on inferior chest-supported rows by overreaching to un-rack the weight lever. As the popularity of ISO Lever Machines grows, more and more elite athletes are employing these machines as the training machines of choice. Simply add the weights required, adjust the seat height and grip angle, and you can utilize the machine for a range of back exercises. The Primal Strength ISO Incline Row has been engineered with Tha wide grip and has both horizontal and vertical handles, allowing users to adjust their grip, each grip targets the back muscles in a slightly different motion. The Alpha Commercial Fitness Elite ISO Incline Row is an extremely heavy duty and is backed by a lifetime frame warranty. The ISO Incline Row is one of 8 Core Primal Strength ISO Machines and the range is perfect for any sports facility or commercial gym. It comes in Matte Nero with premium rip-resistant pads. The diamond cut footplates allow users maximum safety whilst rowing using a heavy weight...
€2,299.99
Ex Tax:€1,869.91
Primal Strength Alpha Commercial Fitness Elite ISO Lat Pull Down
In Stock
Brand: Primal Strength Model: PFS-PF-035
The Primal Strength Plate-Loading ISO Lever Machines have been engineered to work in the natural motion of the body in order to optimize the isolation of the intended muscle groups. The Machines converge and diverge in a natural, arcing motion, guaranteeing users the maximum muscle contraction whilst providing the safety of a machine to maximize both the benefit and security for users when training. ISO Lever Plate-Loaded Machines have many benefits, including: • Independent movement of each machine arm • Converging or diverging range of motion • Safely isolates muscle groups • Maximizes weight used whilst applying a natural lifting motion The Alpha Commercial Fitness Elite ISO Lat Pull-Down offers a natural and very ‘true’ lat pull-down motion. The ergonomic design allows users to achieve a full range of motion whilst isolating and developing the targeted back muscle groups more effectively than any machine on the market. As the popularity of ISO Lever Machines grows, more and more elite athletes are employing these machines as the training machines of choice. Traditionally, cable lateral pull-down machines are a pulley with a fixed ‘lat bar’ attached. The Primal Strength ISO Lat Pull-Down has been engineered with over-sized grip handles, allowing users to adjust their grip horizontally, vertically or using an angled grip. Each grip targets the back muscles in a slightly different motion, providing users with the most complete, Lateral Pull-Down Machine on the market. Simply add the weights required, adjust the seat height and you can utilize the machine for a range of back exercises. As all Primal Strength ISO Machines have single levers, you can train using one arm or both to isolate the lat muscles. When using a single arm motion there is an additional support handle for your free arm to provide stability. The Alpha Commercial Fitness Elite ISO Lat Pull-Down is an extremely heavy duty and is backed by a lifetime frame warranty. The ISO Lat Pull-Down is one of 8 Core Primal Strength ISO Machines and the range is perfect for any sports facility or commercial gym. It comes in Matte Nero with premium rip-resistant pads. The quick-release seat allows users to set the machine up quickly to the desired height...
€2,299.99
Ex Tax:€1,869.91
Primal Strength Alpha Commercial Fitness Elite ISO Seated Calf Machine
In Stock
Brand: Primal Strength Model: PFS-PS-133
The Primal Strength Plate-Loading ISO Lever Machines have been engineered to work in the natural motion of the body in order to optimize the isolation of the intended muscle groups. The Machines converge and diverge in a natural, arcing motion, guaranteeing users the maximum muscle contraction whilst providing the optimum safety when training. ISO Lever Plate-Loaded Machines have many benefits, including: • Maximum muscle-extension in a supported position • Converging and diverging range of motion • Safely isolates muscle groups whilst allowing maximum weights to be lifted • Ensures a natural lifting motion The Alpha Commercial Fitness Elite ISO Seated Calf Machine provides users with a full range of motion to stretch and press their calf muscles. Calf muscles can be difficult to activate through a full range of motion. The Primal Strength Calf Machine provides a solution to this by allowing users to adjust the knee-pad height to ensure they get a maximum range of motion. The sealed bearings allow for a smooth, calf-pressing action. Simply add the weights required, adjust the seat’s knee-pad height using the metal pop pin, release the support arm and you can utilize the machine for heavy duty calf raises. The design allows users to comfortably use the machine as a single-leg or dual-leg calf press. The extended weight-pin holder provides a high maximum weight capacity and the non-slip, diamond-cut foot plates ensure user safety even when pressing a heavy load. The Alpha Commercial Fitness Elite ISO Calf Machine is an extremely heavy duty and is backed by a lifetime frame warranty. The ISO Calf Press is one of 8 Core Primal Strength ISO Machines and the range is perfect for any sports facility or commercial gym. It comes in Matte Nero with premium rip-resistant pads. The quick release knee-pads allow users to set the machine up quickly to the desired height...
€1,499.99
Ex Tax:€1,219.50
Primal Strength Alpha Commercial Fitness Elite ISO Shoulder Press
In Stock
Brand: Primal Strength Model: PFS-PS-137
The Primal Strength Plate-Loading ISO Lever Machines have been engineered to work in the natural motion of the body in order to optimize the isolation of the intended muscle groups. The Machines converge and diverge in a natural, arcing motion, guaranteeing users the maximum muscle contraction whilst providing the safety of a machine to maximize both the benefit and security for users when training. ISO Lever Plate-Loaded Machines have many benefits, including • Independent movement of each machine arm • Converging or diverging range of motion • Safely isolating muscle groups • Maximize weight used whilst applying a natural lifting motion The Alpha Commercial Fitness Elite ISO Shoulder Press offers a natural and very ‘true’ pressing motion. Simply add the weights required, adjust the seat height and you can utilize the machine for a range of shoulder pressing exercises. As all Primal Strength ISO Machines have single levers, you can train using one arm or both to isolate the shoulder muscles. As the popularity of ISO Lever Machines grows, more and more elite athletes are employing these machines as the training machines of choice. Traditionally, the machine shoulder press exercise is performed seated, facing outwards from the machine and using fixed handles. On the Primal ISO Shoulder Press, you can perform both a seated, front-facing press exercise and a standing machine-facing press. The machine is also engineered to support both single and dual-arm lifts and is also excellent for safely performing standing power presses, all of which make this the premier shoulder press machine on the market. The Alpha Commercial Fitness Elite ISO Shoulder Press is an extremely heavy duty and is backed by a lifetime frame warranty. The ISO shoulder press is one of 8 Core Primal Strength ISO Machines and the range is perfect for any sports facility or commercial gym. It comes in Matte Nero with premium rip-resistant pads. The quick-release seat allows users to set the machine up quickly to the desired height...
€2,299.99
Ex Tax:€1,869.91
Primal Strength Alpha Commercial Swiss Olympic Bar
In Stock
Brand: Primal Strength Model: PFS-PS-121
Primal Strength Alpha Commercial Swiss Olympic Bar OUT OF STOCK The Alpha Commercial Fitness Swiss Olympic Bar has been engineered to be used as a multi-purpose, dual grip pressing bar. The bar has both narrow and wide-grip neutral pressing handles and angled-grip pressing handles. The neutral grip is great to relieve pressure on user’s shoulder muscles when performing heavy presses. The Swiss Bar (sometimes known as a ‘Football Bar’) is a great variation to training with Olympic bars and is great for training chest and triceps using pressing exercises. It can also be used for hammer curls, forward shoulder raises and neutral-grip, bent-over rows. The Alpha Commercial Fitness Swiss Olympic bar is one of 5 Core Primal Strength bars and the range has been designed for use in any sports facility, commercial gym, PT studio or home. It has a Matte Nero powder-coated finish and is suitable with all Olympic-sized discs. We recommend using the Swiss Bar with our Primal Strength Premium Rubber Olympic Discs, Coloured Virgin Rubber Bumpers, and our Nero Grain Bumpers. The Alpha Swiss bar has a 3-year weld warranty and a 1-year bar warranty; the warranty is only valid if the bar hasn’t been damaged due to negligent or faulty use, poor storage or handling by the user. Negligent or faulty use includes dropping the bar on a bench, spotter arms or non-rubberised J-Hooks in a power rack, or excessive dropping with poor quality bumpers plates/rubber/iron plates...
€149.99
Ex Tax:€121.94
Primal Strength Alpha Primary Fitness Ultra 10.0 Folding Power Rack & Smith
In Stock
Brand: Primal Strength Model: PFS-PS-123
Primal Strength Alpha Primary Fitness Ultra 10.0 Folding Power Rack & Smith All-in-One Versatile Folding Power Rack and Smith Machine Includes: Cable Lat Pull-Down, Low Cable Row, Multi-Handle Dip Frame Includes: Multi-Grip Chin-Up Frame, Core Trainer Foot Support, Landmine/Row Attachment Includes: Sandwich J-Hooks, Safety Spotter Bars, Olympic Bar & Disc Storage Pins Lifetime Domestic Frame Warranty with 300kg Maximum Capacity Primal Strength have designed a completely unique, home and light-commercial folding Power Rack and Smith Machine. The Alpha Primary Fitness Ultra 10.0 Rack offers unlimited training options yet folds to one metre in depth when not in use. The rack goes from folded to a full Power Rack in under 30 seconds thanks to the simple pivot design and is extremely heavy duty with a thoroughly tested, maximum load capacity of 300kg. When designing the Ultra 10.0 unit we engineered a full Power Rack and Smith Machine that would not only fit in smaller personal training studios but also fit in a garage or room at home without taking up the full space of the garage or room when not in use. The Ultra 10.0 Rack offers ten unique stations: 1. Power Rack with laser-cut, multi holes to support both the included; J-Hooks and Spotter Bars 2. Smith Machine with laser-cut, multi-hole support frame 3. Cabled Lat Pull down with Olympic Disc Holders and Padded Leg Support Frame 4. Low Cable Row Pulley with Olympic Disc Holders 5. Foam-Padded Core Trainer Foot Supports 6. Multi-Grip Chin Handles with a Wide-Range of Grip Options: vertical and horizontal wide-grip chin-up handles, vertical and horizontal close-grip chin-up handles and mid-range angled-grip chin-up handles 7. Multi-Grip Dip Rubber and Aluminium handle attachments 8. Landmine/T-Bar Row Olympic Bar Attachment 9. Storage for Alpha Primary Fitness FID Bench 10. Storage for Olympic Bar & Six Olympic Disc Storage Pins With the Ultra 10.0 rack you can comfortably perform over 50 different exercises including heavy duty compound lifts and all Smith-supported exercises. The domestic lifetime frame warranty ensures you will never need another Power Rack or Smith Machine. The Ultra 10.0 Rack is designed to be used with any of the Primal Strength Olympic bars and Olympic discs. The Alpha Primary Adjustable FID Bench has been designed to fit seamlessly in the rack when in use and can also be stored safely, upright with the rack when it is folded...
€2,199.99
Ex Tax:€1,788.61
Primal Strength Austin Texas Olympic Power Bar
In Stock
Brand: Primal Strength Model: PFS-PF-36
Primal Strength Austin Texas Olympic Power BaR PLEASE CALL BEFORE ORDERING.... 29mm Grip, Olympic Power Bar Machine-Finished with Snap-Ring Ends Centre Knurling with Firm Whip 190,000 PSI-Tested, 1500 lb-Rated High-Tensile, Black Ionised-Steel Centre Bar Steel 50mm Ends with Brass/Needle Bearings The Primal Strength Austin Texas Power Bar has been engineered for use as a multi-purpose power bar for deadlifting, squatting and benching. When designing the “Austin” bar we used both brass bushing and needle bearings ends for an extremely smooth, reduced-friction spin. The bar is tested to a minimum stress level of 190,000 pounds per square inch. The “Austin” Bar differs from our Dual Olympic Bars as it has a centre knurl for sumo deadlifts and knurls support for squatting. The bar has a 29mm grip (Dual Bars are 28mm) and it has a firm flex/whip. The Ionised-Steel centre gives the bar market-leading durability, reducing expense and maintenance for busy gyms and performance centers. The “Austin” Olympic Power Bar is one of seven Core Primal Strength bars and the range has been designed for use in any sports facility, commercial gym, PT studio or home. It has steel 50mm, Olympic ends complete with snap ring ends and is suitable for use with all Olympic discs. We recommend using the “Austin” bar with our Primal Strength Elite PU or colored rubber, bumpers. The “Austin” bar has a lifetime “no bend” warranty and a full 3-year bar warranty; the warranty is only valid against bending if the bar hasn’t been damaged due to negligent or faulty use, poor storage or handling by the user. Negligent or faulty use includes dropping the bar on a bench, metal spotter arms or non-rubberised J-Hooks in a power rack, or excessive dropping with poor quality plates/iron discs...
€420.00
Ex Tax:€341.46
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